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Test Marketing and Polling

Posted by James Osmar | Posted in Real Estate Training | Posted on 24-03-2012

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Test marketing http://SellingToolz.com Split Test marketing and taking polls when you are writing ads or creating content for your target market can be one of most valuable steps you can take when creating a successful ad or content campaign.

This video walks through some of the steps that I took when creating a series of banner ads for the real estate websites we have called the Performance Web Page. As the name of the websites would suggest they are built with a results as the main goal.

In this short video we also discuss the benefits of writing multiple ads and the use of multiple websites when running Pay Per Click ad campaigns or when marketing on classified ad sites.

The results of the poll we took had me make a totally unsuspected decision.  Had I not done the poll I would have select the last place finisher in the banner building completion. This was a total surprise, right up until the last moment I had not even planned on doing a poll. And the actual winner of the poll I thought they would have come in third.

I did end up selecting multiple sets of headers so that the Real Estate Professionals working with the Performance Web Page would have more to choose from.

Here are a couple examples

http://JamesOsmar.com

http://LondonOntarioRealEstateMLS.com

James Osmar
SellingToolz Ltd.

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