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New Photo Scroll Feature Added to the Performance Web Page

Posted by James Osmar | Posted in Real Estate Websites | Posted on 01-06-2012

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New KILLER Features...

 

Real Estate Listings

Many updates have been added to the Real Estate Web Site the Performance Web Page, built around as the name suggests... Branded Lead Generation.

The Performance Web Page has just been enhanced with the newest version of a scrolling photo feature that enables Real Estate Agents to upload pictures of listings or special offers with just a few clicks. The big benefit is that the visitor to the web site must opt-in with their name and contact information to view more photos or to get more details, resulting in a branded lead.

For clarity, a Branded Lead happens when a person that signs up on your web site, knowing that you are a real estate agent by virtue of the fact that they see your face, your logo and your company logo and they still give you their name and number.

As well this new listing display feature enables agents to feature properties such as open houses or price reductions or new listings.

The last  feature added to the Performance Web Page was was the addition of new header images with special offers to encourage Buyers and Sellers to leave their name, number and email address.

The next big feature that we hope to have enabled in just a few days will be the addition of social media buttons.

View Live Examples of the NEW Photo Scroll Tool <<<<---- CLICK HERE

James Osmar
http://SellingTOOLZ.com 

HOW TO GET TO PAGE 1 ON GOOGLE

Posted by James Osmar | Posted in How to Web Page, Lead Generation, Real Estate Websites | Posted on 08-12-2011

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HOW TO GET TO PAGE 1 ON GOOGLE - BONUS

Hi James Osmar here from SellingToolz.com - in this short video I want to show you an unannounced BONUS that will shape the way you go about marketing and prospecting real estate on the web!

 Managed Internet Leads

The BONUS being offered is a regular scheduled monthly backlink building program, designed to push your main website to Page 1 on Google – all for the grand total of FREE.

And when I say FREE… this really is FREE because the Real Estate Professionals that are currently using the Gold Rush Leads Page, with the Managed Internet Leads program, and many have been involved with the system for years… are just like you hearing about this amazing Bonus for the first time.

 Gold Rush Leads

What I will be talking about today will be about how to get your website(s) on Page 1 of Google, and there really are only two ways that you can do this. You will either have to set up a PPC ad campaign or you must build your website with an aggressive onsite and offsite keyword rich strategy to achieve Page 1 Organic Search Engine position

Real Estate Training – Search Engine Optimization

Posted by James Osmar | Posted in How to Web Page, Real Estate Training, Real Estate Websites | Posted on 24-02-2011

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Search Engine Optimization                                                                                                                                                        search engine optimization

Real Estate Training in the area of search engine optimization (SEO) is almost none existent, at least it was until now.

The most obvious reason is that working on your website for the purpose of getting it to the top of the search engines has its obvious challenges. The learning curve is somewhat of an unknown to the average person, therefore it appears to be to difficult and the people that offer to do this for you want an arm and a leg for their service.

What I really find interesting is that it took me few months to figure it out, but the actual work to getting my websites to the top of the search engines is rather minimal once you learn the secrets. That is if your website has the proper design and is built with this SEO as one of its priorities. Check out the link for London Ontario Real Estate in this article and you will see one of our websites built to achieve this goal.

In our real estate training program aptly named the Commission Gusher Advanced Training, we teach this so that real estate agents so that they can do this on their own, or they will know how to hire someone to do it for them without being taken advantage of. As I said companies that do this want an arm and a leg, prices that I have been quoted range from $300.00 to $600.00 a month and the want a four to six month commitment.

One agent on the call that is attached to this post even talks of a company that quoted him $2,500.00 a month.

We on the other hand include this in the training and the entire training costs a fraction of what you would pay an SEO specialist.

Click on the link below to listen to the February 22nd Conference Call where we discuss how you can get your website to page one on Google.

Search Engine Optimization <<<<------ Click Here

We build three such pages and have been doing this with great success for all of our websites that we use to market our products. However that does not help real estate agents see the value as well as looking at a website that is on page one of Google, in a major market for an important search term, so we decided to show you the proof.

Here are a couple examples of one of our websites being on page one for such a search, Google "London Ontario Real Estate" and you will see JamesOsmar.com in #4 postion for this term.

The other search term you can check out is London Ontario Real Estate MLS for the website London Ontario Real Estate MLS.com and you will see that this website is also on page one of Google.

We have over twenty number one page positions on Google for many of our sites all over the Internet and decided to show you how it is done!

Real Estate Education – Real Estate Websites and Lead Conversion – James Osmar

Posted by James Osmar | Posted in Real Estate Training, Real Estate Websites | Posted on 19-02-2011

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real estate education

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I was recently asked asked a question about real estate website  lead conversion and thought I would keep the sender confidential but post the question and the answer here.

The question was regarding conversion rates and the prices of the various Real Estate Training and Real Estate Web Sites that we offer.

I would have to guess at the conversion rate as each agent and each market is different, I do know that success is in the follow up and you have to follow up right away

According to a study done with over 100,000 follow up calls over three years. if you follow up within 5 minutes you have a 21 times greater chance at conversion and 2000 times better than if you wait 24 hours.

You will get about 30% of the leads being gibberish, however this group is my second favorite group of leads as you can immediately recognize them and do not have to waste any time.

Of the remainder of leads, it will be very dependent on your own personal skill level, we have a 19 page report and script in our real estate education program that covers what I call the Chunk Method of Selling. In this report I cover the 5 Chunks of Lead Follow up and Lead Conversion each chunk is a separate step with a clearly defined goal that is designed to give clarity to the prospecting process.

I will go over it after you sign up to give you insight on this method, it will greatly improve your odds of success.

Sign up costs on a monthly subscription for all five/six websites including setup for the first month is $319.88 and then $69.99 a month after that, annual subscriptions are less.

Currently the Commission Gusher training is $695.00 soon to be $995.00, and we do the Lead Management for $$199.95 per month Paid Quarterly. Of course prices are subject to change, we do however grandfather all current Members.

I love what I do,

James Osmar
SellingToolz Ltd.
www.SellingToolz.com

Sales 800-409-9850

Real Estate Training – Lead Generation Websites

Posted by James Osmar | Posted in Lead Generation, Real Estate Training, Real Estate Websites | Posted on 16-02-2011

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Real Estate Training - Lead Generation Websites                                                                                                                                                               problem solution

Real Estate training and the way that you can go about learning new skills have taken on many different ways to acquire the knowledge necessary to keep pace in today’s high tech world.

We have created an extremely efficient solution designed to bring you up to speed and enable you to explode your sales. This is internet based training that enables you to learn from the comfort of your own home or office combined with regular conference calls and webinars.

With the rapid advances in technology today, most real estate agents are falling behind with many not realizing how critical it has become to spend some of their time and budget in this area… sadly, this inability to keep up is totally unnecessary! The model that we have developed will guarantee your success as a Real Estate Professional, if you follow these simple well laid out steps.

Think about the way the Internet is today and imagine how it will be in five years, do you think it will be the same? Or do you think it will continue to advance, as it has for almost two decades doubling every 14 months?

The answer should be obvious… if you continue doing what you are doing; you will be putting yourself into desperate state as far as your real estate sales are concerned. The MP3 Audio attached to this article will bring you up to speed as to how you can very quickly and in the most cost effective way possible; acquire the skills and the outside talent to do this for you.

At SellingToolz Ltd. we specialize in the area of lead generation, lead conversation and relationship building. The three things top agents across all companies and all real estate markets are best at. Click on the above link and you will be able to hear first had how we can assist you in many of the areas being discussed here.

As a real estate agent you know that you have to go out and get business, you know that it will not come to you in large enough numbers to afford you a good standard of living. If you rely on your friends and family, you will end up on the hard done by list. Door knocking is a lot of work and not very effective. Calling out of the phone book is not much better, expired listings have been banned, newspapers and magazines are extremely expensive… the list goes on.

Lead generation cannot possibly be done as inexpensively or as effectively as it can with use of the Internet, when compared to all other methods. This audio goes into great depth on this topic, discussing all of the lead generation websites necessary to achieve this. Discussing examples of why you do not use a personal website with a pay per click campaign such as Google or Bing and why these campaigns will only be successful when using low branded websites.

We will show you how to use your branded websites to capture leads, using methods to drive traffic that you have never heard of before. We will show you how to get your sellers to prospect for you, sending hundreds, even thousands of visitors to your personal websites with every listing you take. We will explain to you why drip email as an initial form of prospecting does not work and is only used by those that do not understand prospecting or by those afraid to get on the phone.

Lead conversion is a learned skill; we cover some of this here however we go into the skills necessary to convert an Internet lead in our Real Estate Training more specifically known as the Commission Gusher Training Program in much greater depth. In this training we go into great detail about all of the above and how to convert a lead with very little effort using our closely guarded secret the “Chunk Method of Selling”.

We also will show you how to get your sellers to eat out of the palm of your hand, choosing you as their listing agent even before you have sat at the kitchen table to do your presentation. Yes the Commission Gusher Real Estate Training program is like no other and should be a mandatory investment on your part. If you want to succeed and understand how to implement technology in your business and explode your sales, you need this training and the tools that come with it.

Relationship building is a learned skill; we will show you how to connect with a new lead over the phone in just seconds… The skills you will learn are used by master politicians, public speakers and religious leaders all over the world. Only a small handful of the Top Real Estate Professionals can even begin to understand what it is that I will show you in this training. Most of the top real estate agents that have been taught these secrets don’t want you to know about this stuff. Because it is way too powerful and in the right hands it offers a completely unfair advantage over all other agents.

James Osmar
SellingToolz Ltd.
800-409-9850

Real Estate Marketing – Video Websites are Creating a Revolution

Posted by James Osmar | Posted in Real Estate Videos, Real Estate Websites, Social Traffic Maker | Posted on 18-01-2011

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Real Estate Marketing                                                                                                                                                                  real-estate-marketing

Real estate marketing with online video is fast becoming the norm in advertising over the internet today. The fact that Google has purchased YouTube attests to the fact that internet video has potential in this respect. Generating leads through the use of real estate websites with video tours is increasingly being used by tech savvy real estate agents. Given the fact that many internet users prefer to get information from video rather than reading, website video is a tool that you cannot afford to ignore if you are in the real estate business. This addition to your presentations will go a long way in separating you from the competition.

Video produced for purposes of generating leads in a real estate marketing world can be divided into two distinct categories, which can be used simultaneously to produce a unique internet marketing campaign. These categories are;

  • Video used for the purpose of lead generation, a tool that enables you to show your sellers how you are going to market their home. This can be done at the listing presentation or as part of your prelisting package. It can also be used as a tool to get your sellers to send their circle of influence to see the video on your website, creating a massive lead generation opportunity.
  • Promotional Content – This is prospecting strategy that most Real Estate Professionals have not figured out yet. If you post a video, it enables you to link back to your site, driving tons of free traffic and all of those potentially untapped buyers and sellers. It also has the net effect of giving you a back link to your website and giving your website a page rank boost in the search engines.

Traditionally, visual content in the real estate market was composed of static images placed in a gallery or at most images that allowed the viewer to pan from side to side or zoom in on the photo. With the advent of online video for real estate lead generation, producers of video tours have had to come up with videos that entertain as well as inform.

The use of video to generate leads had led to more sophisticated video productions being invented. It is now possible to use online mapping and video tours to search and view real estate property in many areas. This is however a technique that is still slowly catching on amongst Real Estate Professionals. Due to the popularity of YouTube videos, search engines are now incorporating a feature through which search spiders can go through the dialogue in the video description and list it in the organic search results depending on the search keywords. You will often see videos rank high in the search engines within hours. This has led to a closer integration of the real estate and video production professions. There are video producers who are specializing in producing content specifically for the real estate business. Another development is that Real Estate Professionals are now looking into creating websites that can easily incorporate videos in a way that it is user friendly and fun for a prospective buyer to use.

You may think that all this is too complicated for you, but you will find that the benefits of a video website greatly outweigh the effort it takes to post a video. As well, the cost of a feature video is literally pennies on the dollar when compared to other forms of advertising and a video posted to the internet can be used as a traffic generation tool for years. Another aspect that should be a major consideration is that studies have found that video causes the visitor to stay on a website up to four times longer. This is major knowledge as the average visitor to a website stays for three and a half minutes but normally decides to leave within nine seconds. The trick is to get them to break though the nine second time barrier, the longer a person stays on your website the better the opportunity to get them to offer up their contact information. Video has become one simple method of encouraging visitor involvement and pushing them beyond the nine second rule.

If you are the type that feels comfortable using a camera that’s great if not there have been some great adaptations to still photos that now enable you to turn photos into video. This is something that all Real Estate Professionals should get into as the early real estate agents that adapt to this new real estate marketing strategy will be the ones to benefit the most.

James Osmar
SellingToolz Ltd.
800-409-9850

Real Estate Websites With Video For Generating Real Estate Leads

Posted by James Osmar | Posted in Lead Generation, Real Estate Videos, Real Estate Websites | Posted on 16-01-2011

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Real Estate Websites with Video                                                                                                                                                   video-website

Real Estate Websites with Video help real estate agents solve one of their greatest challenges, how to become competitive at generating leads for their real estate business.

Most of real estate agents are well aware of the benefits of having a website but the challenge lies in driving targeted leads to their websites and then converting those leads to clients. The new standard toady involves the use of website video to assist with selling homes and acquiring targeted leads. The use of video for marketing real estate property is still at a stage of catching on due to various misconceptions among the real estate agents on it ease of use and cost to produce.

Creating video for your website is pretty simple if you already know how to use a camcorder or you can turn photos into video. All you need to do is walk through every room in the house and take videos or photos of the features that you want to promote about the specific property. Describe it in detail as you would to a prospective buyer who is physically present with you. Once you get the hang of this then you are on your way to producing quality video content to help you generate leads and market your listings.

Creating a video tour is not as expensive as is often thought. If you do not want to engage the services of a professional video production company, then here are a few pointers on how to make your own.

Record the video on your camcorder and then transfer this video to your computer using either a firewire cable or a USB connection. These cables come standard with most camcorders.

Edit your video using video editing software. It is possible to get suitable editing suits that are completely free on the internet, but if you are thinking of incorporating advanced video effects in your tour then you might consider purchasing a premium package. These video packages are relatively inexpensive and can be purchased for about one hundred dollars.

My two favorite video editing software suites are Pinnacle Studios and CyberLink Power Director for Windows; the Macs come with their own proprietary software. You can also use PowerPoint and Camtasia to make some pretty cool videos out of slides and photos.

You should make sure that your computer has the capacity to handle video editing tasks. Using a computer that has lower specifications will lead to constant crashes and you may have to compromise on quality.

The benefits of using video to generate useful leads for your real estate business are often underestimated. You can sell a property directly with the use of video tours. You will definitely get more traffic to your site than a competitor who is using static images. Consider the costs that you incur when you have to follow the traditional method of selling a property. Video tours can save you plenty of time to that you would otherwise spend on marketing efforts so that you can concentrate on other aspects of your real estate venture. The best benefits occur when you place your videos on YUouTube.

A video website will not only increase the visibility of your properties and help you generate leads, or close more deals, it will also show that you are a professional who thinks outside the box. This will serve to boost the confidence that prospective buyers will have in your business and you will find that you are more effective in your marketing than before. To get a better understanding about video and its overall benefits I would recommend reading this article and looking at some of the examples provided with it.

Real Estate Websites with Video | The Amazing Benefits

James Osmar
SellingToolz Ltd
800-409-9850

Real Estate Websites with Video |The Amazing Benefits

Posted by James Osmar | Posted in Real Estate Training, Real Estate Videos, Real Estate Websites | Posted on 15-01-2011

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Real Estate Websites

Real Estate Websites with video and many of the internet tools that are available today are so powerful when used correctly; I am curiously amazed that so many real estate agents are so slow to adapt to such great opportunities.

Video on your real estate website offers so many benefits that I am actually puzzled that real estate agents have not been drooling over the potential to increase and enhance their real estate sales. It’s use as a marketing tool, listing presentation tool, a pre listing tool, buyer presentation tool, free traffic tool or search engine ranking tool. I mean the list can go on and on, yet most Real Estate Professionals are afraid to get in front of the camera or unwilling to spend a little money to get a video made.

I am going to share with you some incites and strategies that I find fascinating. As a marketing tool it blows away other mediums in terms of price, reach and the ability to track results. The cost to get a video made with twenty or thirty photos is about a tenth that of print medium and the video can stay working for you for years, pushing visitors to your website by attaching a simple link. Pretty much any one can take some photos, so there really is no reason not to include this as one of your top marketing strategies.

One of the biggest benefits happens when you get your listings on YouTube, not a virtual tour site because there is very little organic or free traffic that comes from these sites. You have to be able to put the YouTube video on your website so that you can direct visitors to your site with email, word of mouth and other marketing efforts. It is essential that you have a website with the proper lead capture technology; I say this because internet lead generation has now become the most effective ways to increase your real estate sales.

Get the video of your sellers home onto your website, call your sellers and tell them that you are going to send them the link to your site with an attached email letter that they must send to all of their friends. This attached email hass a prewritten email they can copy and paste, it contains a P.S. to have them forward this email as a super big favor to all of their friends.

Stress to them the importance of this, because if they get their home sold in the first forty five days it could mean a significant difference in the final selling price. This is because they will not have to deal with a price reduction in forty five days and as a rule the buyers that come in later on in a listing will know that their home has been on the market and very often will be encouraged by this to make a lower offer.

Now you have done two things, you have motivated them to email to their list and you have set the stage for a forty five day price reduction.

To illustrate, if your sellers have fifty friends in their database and if their friends that have been encouraged by the P.S. in the email, forward this email to their fifty friends, that would be 2,500 emails all linked back to your website. The numbers of free visitor traffic can be enormous, if only ten percent participate in this viral marketing effort that would be 250 people that your sellers have silently referred and directed to your website. All for the inexpensive cost of a video, and your sellers are doing all the work… Gives me goose bumps thinking about it!

We just did a new video yesterday for a London Ontario Condominium; Brian Byrne of RE/MAX Centre City Realty has just added the video to his website. Take a look Turn Photos into Video. They really do add a lot of Wow factor, one more big benefit for using video as they impress the heck out of your sellers. I love it because almost all sellers start telling all of their closest friends and family to go look at the video.  Notice how you can add your website link for driving additional organic traffic back to your real estate website.

James Osmar
Real Estate Agent Training
SellingToolz Ltd.
800-409-9850

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Real Estate Websites – The Gold Rush Leads Page

Posted by James Osmar | Posted in How to Web Page, Lead Generation, Real Estate Websites | Posted on 21-12-2010

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Real Estate Professional Lead Generation Websites

As a Real Estate Professional® a personal website is a must, you know the type it has pictures of you and lots of company logo colors boldly displayed. However to drive massive leads to your inbox, in todays market you need a suite of websites.  The Gold Rush Leads Page creates a natural way for your buyers and sellers to get what they want, to look at properties for sale without you the Real Estate Professional® crowding them.

  • Driving laser targeted leads directly to your in box should be on your list of prospecting systems. This Real Estate Professional website will quickly be your most aggressive strategy that you use as a means of acquiring new business.
  • Because this system is set up with Google AdWords you will get fist page ranking on Google within 15 minutes of setting up your real estate web page. This form of prospecting is the most cost effective way that you can generate new real estate buyers and sellers in today's market. It is the perfect, most aggressive and cost effective solution to acquiring new leads.
  • The direct response features that are built into the system enable you to know exactly what each lead cost and therefore what each deal will cost you. When compared to print media the Internet is not only offers you the largest and most targeted leads. You will be able to capture these leads at pennies on the dollar when compared to any print media.
  • The Gold Rush Leads system is also designed to be used with Goolge, Yahoo, Craigslist, Backpage and Kijiji. In addition, this is a dramatically effective tool when coordinated with a low branded neighborhood flier program. The key to its success is playing down the agent and company and focusing on what it is the buyer and seller really wants. Because you are giving the client what it is they want, your conversion rates skyrocket. It is critical to remember that in the first few weeks when buyers and sellers are considering a move, they avoid real estate agents like the plague, thus making this system the perfect way to intercept them before they find a new home or another Real Estate Professional®.
  • The non Branded Opt in page is a three step method of building trust with your visitor. One of the reasons it works so well is that it gives buyers and sellers immediate gratification. They are getting what they want when they want it and there is a separation between them and you. Look at the way you buy a car and you will get it, you start out looking at cars not salespeople. When you find the car you want, you then select a person to help you with that process.
  • You will consistently get the number of leads you want. This three step system will push leads to your in box no matter what market you are in or how good or bad your market is at this time. People always have to move and as NAR shows us, 94% of people go to the Internet to start their search. Because we use a three step system, casually getting the buyer or seller involved in the process, giving them what they want. Your opt in rates increase from 1% to 3% in the case of a normal web page to an incredible 8% to 35%.
  • Not only does NAR state that 94% of all people go to the Internet to start their real estate home search while only 7% use a news paper... NAR also tells us that they have discovered 75% of all people choose the first real estate agent that they meet and 50% of all people that complete a form on the internet buy or sell within 1 to 18 months.

To see refer to more  information about  the low Branded Gold Rush Leads Page and the entire suite of SellingToolz websites and real estate lead generation tools.

CLICK HERE ---->>>>> Real Estate Agent Websites

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Real Estate Professional Websites – Real Estate Agent Websites

Posted by James Osmar | Posted in How to Web Page, Real Estate Websites | Posted on 11-12-2010

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Real Estate Agent Websites Real Estate Professional Websites from Selling Toolz Ltd

Real Estate Agent Websites <<<<------ CLICK HERE

The Real Estate Agents Commission Gusher Web Page Bundle is a suite of websites designed to generate leads and market homes. Enhanced with the ability to implement YouTube videos the Performance Web Page is the flagship and is complimented with and entire suite if low Branded lead generation sites, a blog and referral directory.

SellingToolz Ltd.
800-409-9850