Amazon.ca Widgets

Featured Post

Canadian Realtors® Beware

 Powered by Max Banner Ads I just took this off of a Realtors® page and I think it is something all Canadian real estate agents should be very concerned about. Today is the last day to voice your concerns over Industry Canada's imposing...

Read More

Real Estate Leads FACEBOOK

Posted by James Osmar | Posted in Real Estate Websites | Posted on 05-11-2015

Tags: , , , , , , , , ,

0

Are you a real estate agent looking to get more listing leads on Facebook But you don’t want to spend money on flyers or blow your budget on newspaper and magazine ads.

http://GoProSellerLeads.com

 

My name is James Osmar the creator of the SellingToolz Series of marketing, prospecting and training systems.

In this fast track training series we are going to show you how to get more listings using Facebook displaying the right ads combined with the right website… and on Facebook the right website The GoPRO Seller Leads website.

Remember the agent that has the most systems will generate the most leads and the agent that can handle the most leads will make the most sales and therefore develop the most job security.

According to Facebook the average person checks in to their account 14 times per day. And because Facebook has such a sophisticated algorithm, you can display ads to people by age, gender and you can target areas right down to the postal code.

Facebook even can even target people based on what they are interested while they surf the Internet or clicking on likes and sharing pages.

If they are looking at real estate, your ads will show up right on your prospects news feed!

So if you want make more sales targeting listings, then click on the big button down below and we will get you started with your own GoPRO Seller Leads system and fast track training series.a

You can run your own Facebook lead generation campaign or we can do it for you.

And if you really want to get going quickly use our 800.409.9850 number an you will be listing more properties before you know it!
James Osmar
SellingToolz Ltd
http://SellingToolz..com
800.409.9850

 

No BULL Real Estate Marketing

Posted by James Osmar | Posted in Real Estate Training | Posted on 03-04-2012

Tags: , , , , ,

2

Real Estate Marketing

No BULL

In this series of webinars we will be going over the Lead Generation and Client Retention cycle of your buyers and sellers. Covering the entier buying and selling process, from the time you generate a lead, and what to do with that lead - turn client - for the rest of your career.

We will be looking closely at various forms of online and offline marketing, prospecting, scripts, team building and business skills. Showing you how to maximize your marketing efforts in all areas. I sincerely believe that this will be one of the most important programs that you will take in your entire real estate career.

By the end of this series, it is my intent to show you how to develop your own In-Bound-Marketing Perpetual Lead Generation Funnel. This will not be a sales pitch Webinar series, it will be a hardcore NO BULL series of sales mastery skills as well as business development, where we discuss the practical and the theory. Showing you the math behind your marketing and  prospecting so that you can determine what will work best for you in your market.

 Real Estate Training

Real Estate eMail

Posted by James Osmar | Posted in Lead Generation, Real Estate Blogging, Real Estate Training | Posted on 20-01-2011

Tags: , , , , , , , , ,

0

eMail Drip Campaigns Do Not Work!                                                                                                                                       email campaign

Real Estate eMail will most certainly enhance every real estate agents sales if they build into their systems a regular well thought out follow up routine. It is necessary to keep regular contact with your real estate leads and long term list. This can be done with emails, calls or direct mail; it’s just not done the way you might think it is… I will slap you with this, DRIP eMAIL DOES NOT WORK, so don’t do it!

You must learn to follow up when using email, delivering items of value not irritating babble. Because and I will say “trust me on this”… most prospective clients will be interested in themselves not you, your sales dribble about how wonderful you are or tips on how to clean their closets. These strategies are pathetic and have been crafted by real estate wannabes that do not know what it is to prospect and have never spent any serious time in the prospecting trenches.

People that start out looking at real estate want to see real estate, so send them what they want. When buyers are in the stages of buying you should be prospecting them… this is a learned skill. You are going to have to grow a pair and step up your efforts to make contact with the people when they have raised their hand and left some sort of contact information with you. Sadly, I see a large number of real estate agents fail right here! The only reason for failure at this stage is you are lazy or afraid and if you want to be successful at selling real estate then you had better deal with these demons.

Your best practice is to make the initial follow up with the intent of developing rapport so that you can make your offer; I call this initial offer the elevator sales pitch. It is a strategy that involves building rapport and then being able to make a short offer, hence the metaphor… elevator sales pitch. Imagine meeting a person at the base of and elevator and you overhear them calling their spouse. Honey I drove by a great house today lets grab a Realtor® and go look at it. You step onto the elevator and you now how thirty to sixty seconds to give your pitch before this person escapes through the opening door… blow it and you will never see this person again.

Every real estate agent should learn to deliver a thirty to sixty second sales pitch, because people love to buy, they never like to be sold. When you learn to deliver your message at the right time, people will give you the courtesy to listen. If they are interested they will move into wanting to buy, if not you might want to consider backing off the pitch and work towards building that right moment. Successful salespeople learn to sense this and that is why they are son dammed good!

When you get an internet lead you must build rapport, and then use your finely tuned well crafted elevator sales pitch. You now have thirty to sixty seconds to get them to want your system of delivering the listings they want via eMail. Getting them set up sending listings is your best bet to continue the contact and enabling you to keep building rapport to the point of getting a face to face appointment.  By sending listings you will now have the built in formula for the follow up call. Don’t just send listings with out a phone call follow up thinking you are doing your job and hoping that they will call you. The entire point is to use this as the lightening rod that gives you a reason to make contact leading to an appointment.

The entire strategy is not a drip email campaign it is prospecting at it finest, getting you to that critical face to face appointment and as NAR tells us, you will have a 75% chance to be the agent of choice by being the first agent they meet with. With 50% of all people that fill out a form on the internet making a move with in 1 – 18 months, this is a hot list to target and you would be wise to hone this skill.

Do not place a person on drip email during the prospecting stage and if they will not answer your phone calls, don’t automatically send them listings to view. Send one email to try to establish contact, who knows the phone number might be wrong. If they will not engage with any sort of contact, then move them to your drip campaign because at this point you have nothing to lose.

If you can see that the relationship is developing in a way that is positive, this will lead to the face to face appointment. If after a couple weeks the prospect has been avoiding your calls, cut them off. Send an email suggesting that they call you if they would at anytime in the future like to continue their home search. If they email asking to stay on the system, eMail them back asking for a phone conversation to discuss their future needs. You need to call because you need contact in order to gain that all important face to face appointment. If they email you asking to stay on the system, email them back with instructions to call you. I have to make this abundantly clear; prospecting is about building the relationship to the point of getting a face to face appointment.

I consider Real estate sales to be a contact sport and it’s not meant for sissies!

Your entire goal is to establish rapport to gain a face to face appointment. At anytime in the sequence of your established goal, the game is changed; you can now put your prospects on drip email. Drip email should only be used as a means of keeping in long term contact with potential clients or past clients that are not in the market to buy or sell. This determination is rather simple, they are in a 120 day time frame or they are not. If they are inside of 120 days deliver items of value and that would be listings that meet their goals. For buyers or sellers on your list that you either do not know what their plans are, they have already bought and sold or their plans are outside the 120 day prospecting period. They go on your long term contact strategy and that involves marketing with your real estate blog.

Read this article on Real Estate Blogs to expand on email strategies.

To recap The Chunk Method of Selling

Build Rapport
Elevator Sales Pitch
Qualify Their Needs and Ability
Send Items of Value (Listings)
Continue Building Rapport
Get a Face to Face Appointment
Contract Signed

James Osmar

SellingToolz Ltd.

800-409-9850

.

Real Estate Websites With Video For Generating Real Estate Leads

Posted by James Osmar | Posted in Lead Generation, Real Estate Videos, Real Estate Websites | Posted on 16-01-2011

Tags: , , , , , , , , ,

0

Real Estate Websites with Video                                                                                                                                                   video-website

Real Estate Websites with Video help real estate agents solve one of their greatest challenges, how to become competitive at generating leads for their real estate business.

Most of real estate agents are well aware of the benefits of having a website but the challenge lies in driving targeted leads to their websites and then converting those leads to clients. The new standard toady involves the use of website video to assist with selling homes and acquiring targeted leads. The use of video for marketing real estate property is still at a stage of catching on due to various misconceptions among the real estate agents on it ease of use and cost to produce.

Creating video for your website is pretty simple if you already know how to use a camcorder or you can turn photos into video. All you need to do is walk through every room in the house and take videos or photos of the features that you want to promote about the specific property. Describe it in detail as you would to a prospective buyer who is physically present with you. Once you get the hang of this then you are on your way to producing quality video content to help you generate leads and market your listings.

Creating a video tour is not as expensive as is often thought. If you do not want to engage the services of a professional video production company, then here are a few pointers on how to make your own.

Record the video on your camcorder and then transfer this video to your computer using either a firewire cable or a USB connection. These cables come standard with most camcorders.

Edit your video using video editing software. It is possible to get suitable editing suits that are completely free on the internet, but if you are thinking of incorporating advanced video effects in your tour then you might consider purchasing a premium package. These video packages are relatively inexpensive and can be purchased for about one hundred dollars.

My two favorite video editing software suites are Pinnacle Studios and CyberLink Power Director for Windows; the Macs come with their own proprietary software. You can also use PowerPoint and Camtasia to make some pretty cool videos out of slides and photos.

You should make sure that your computer has the capacity to handle video editing tasks. Using a computer that has lower specifications will lead to constant crashes and you may have to compromise on quality.

The benefits of using video to generate useful leads for your real estate business are often underestimated. You can sell a property directly with the use of video tours. You will definitely get more traffic to your site than a competitor who is using static images. Consider the costs that you incur when you have to follow the traditional method of selling a property. Video tours can save you plenty of time to that you would otherwise spend on marketing efforts so that you can concentrate on other aspects of your real estate venture. The best benefits occur when you place your videos on YUouTube.

A video website will not only increase the visibility of your properties and help you generate leads, or close more deals, it will also show that you are a professional who thinks outside the box. This will serve to boost the confidence that prospective buyers will have in your business and you will find that you are more effective in your marketing than before. To get a better understanding about video and its overall benefits I would recommend reading this article and looking at some of the examples provided with it.

Real Estate Websites with Video | The Amazing Benefits

James Osmar
SellingToolz Ltd
800-409-9850

Managed Internet Leads

Posted by James Osmar | Posted in Lead Generation | Posted on 02-01-2011

Tags: , , , , , , , , , ,

1

Managed Internet Leads

Leads are the lifeline of the real estate Industry, prospecting should be your most important appointment of the day. If you do not have the knowledge, the interest or the time to tap into this low cost source called Google, we have created an extremely effective solution. This is a complete turnkey opportunity, enabling you to run your real estate business while we  generate your Internet leads.

.

  • The Internet offers Real Estate Agents the lowest cost source of leads across all possible mediums. Just think about what cost you to advertise and generate a lead form a newspaper or real estate magazine.
    .
  • It would be safe to say that it cost at least forty to two hundred dollars to generate a lead form a real estate print ad and it would cost at least a thousand dollars to generate a lead from an average market evaluation mail out.
    .
  • You can generate leads from a Google pay per click campaign for pennies in comparison to these lead sources and we will prove it.
    .
  • You don't need to be a tech savvy Realtor; we will do the heavy lifting for you. That's right, all you need to do is provide your information and we will do all the setup of the web pages that you need, the accounts that you need and the understanding of what it is you as a real estate agent you need to do.
    .
  • Getting the leads is now the easy part, all you have to do is return the calls… and there will be lots of them. You pick the budget that you are comfortable working with and we will target the leads that will go to your or your real estate team's inbox.
    .
  • Consistently get the number of leads you want and never worry or struggle again. If you have a large number of agents on your team or if you are selling homes and properties solo. We can build the lead generating program that will make you and your real estate business successful.
    .
  • The National Association of Realtors (NAR) has researched and states that 94% of all people now go to the Internet to start their real estate home search and even more significant, 75% of buyers and sellers pick the first agent the meet with.
    .

CLICK HERE TO LEARN MORE ---->>> Leads Management

.